What algorithm we should use to maximize CTR and predict CTR while showing an ad?Answer: There are two classes of classification models. The first one is “Generative Models” where they compute the joint probability distribution of dependent variable Y and independent variable X: P(X, Y). Naive Bayes is an example for generative models campaign. You can find more details on g...
Why shouldn't I use ElasticSearch as my primary datastore?
